Sonderegger, since 66

We had to more than simply celebrate the anniversary of a packaging visionary.

We had to concentrate 50 years of know-how into a few square centimetres and instil passion.

The invitation morphed into an architectural display - a parade of techniques, embossing, stamping, laminating. An interplay of colours and on centre stage a vinyl record, the atmosphere of 1966, the year of its foundation.